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Dear Reader,
I pulled an all-nighter last night. Not the kind that my friends and I used to boast about: "Hey, we were up all night working on that new project--drinking coffee, eating chocolate ding-dongs; the creative ideas were flowing. You should have been there."
Nope, nothing to boast about here this morning. I spent my all-nighter trying to get to sleep. Every time I closed my eyes and snuggled up to my cushy feather pillow, full color, action-packed clips--movie clips, moments from my own life--went rolling by in my head. Unfortunately, it wasn't a make-you-feel-good Disney script. The story was more the Stephen King thriller/horror kind. Experiences that I'm not proud of, miserable times, sad memories and fear of worrying about failures yet to come were on a continual loop and it wouldn't stop and I couldn't get to sleep. About 3:30, when I was sick and tired of the movies, I decided to switch on the television. If you ever need to know the complete overnight schedule for TV Land or Nick at Night, I'm your gal. Just call me.
Business marketing ideas must definitely be in my blood, because even though I was miserable, and periodically thinking this must be the big one (a big anxiety attack), I was formulating ideas about how somebody could turn my misery into a business. Infomercial marketers really should expand their thinking. They're missing a desperate consumer need. In my sleepless state of paranoia, I would have gladly turned over my credit card to a television shrink if she could have guaranteed I'd be sleeping in an hour.
Talk about a captive, needy, audience. I can see it now..."Night time therapy--Worries keeping you up? Talk to your own personal shrink. Guaranteed to get you to sleep or your money back. No questions asked. Call in your credit card number, or swipe it at the bottom of your television (this feature will show up soon, I'm sure), your credit card will be instantly processed and then simply switch your TV to your own 'live' infomercial channel, (one of those channels in the 200s that isn't being used) and a doctor will be waiting for you. Talk with an expert until you fall asleep." And just think of all the marketing add-ons. Tapes of nature or ocean sounds, sleep masks, free samples from the nighttime drug companies. Refer a friend and get 50% off of your next session. The first 30 callers will also get...boy I hope I sleep tonight.
Thanks for reading with me. It's so good to read with friends.
Suzanne Beecher
Suzanne@DearReader.com
www.DearReader.com
P.S. Barbara Bretton, a USA Today bestselling author, reads with us at the book club every day. She sent me 29 signed copies. I'm giving them away to readers this week. To enter the drawing, simply send an email to:
enter-to-win2@emailbookclub.com
AUTHORBUZZ: free stuff, tours, personal stories. This week's authors: Roxana Robinson, Sweetwater; and Justine Musk, Bloodangel. Go to: http://authorbuzz.com/dearreader
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